30 Best SEO Reporting Tools For 2022
SEO automation is becoming a big hit these days and this includes SEO reports.
These data-driven reports are necessary to track progress and show the results of your SEO efforts either for your own website or for your client.
There are different types of SEO reports:
Growth Reports
Traffic Reports
Conversion Reports, and more.
All these will show KPIs (key performance indicators) and the data that can be historical or real-time.
The goal is to see if you have reached your goal like ranking on the first page of Google or maybe earning profits and see how your SEO work contributes to reaching it.
With automation in place, you can save time generating these reports. You can even schedule them out and automatically send them to your clients.
So here are some Best SEO Reporting Tools to help you out:
30 Best SEO Reporting Tools
1. SEMrush
SEMrush is more of the well-known SEO Reporting Tool out there, and it's really used for a lot of marketing insights. And since it has that option, getting comprehensive results for SMM, keyword research, and other metrics will be covered by SEMrush.
It has almost everything that you'll need to get your website operating in a much more efficient way.
2. KWFinder
When it comes to finding long-tail keywords, KWFinder is one of the top SEO reporting tool options available. It also indicates which keywords are likely to be difficult to rank so that you don't waste your time on them.
Pricing starts at $49-$129/month. They have a 48-hour money-back guarantee and you can save as much as 40% if you go with an annual plan.
3. DashThis
DashThis includes a vast amount of tools that will help measure and analyze your SEO metrics. You just need to link the tools and the platform will automatically fetch the data and send the report.
Tracking KPIs and SEO report customization is something that is also included in their dashboard or marketing report.
They have a free trial for 15 days then a subscription plan of $33/month up to $499/month.
4. Whatagraph
Whatagraph SEO reporting tool helps to evaluate the effectiveness of your search engine optimization efforts. Keep track of clicks, organic traffic, click-through rate (CTR), impressions, and other information.
Pricing starts from $119/month to $699/month billed annually.
5. SE Ranking
SE Ranking combined the SEO reporting best practices by putting in features like ranking period, drag and drop modules, report scheduling, white-label, adding notes, and a downloadable report.
They have a 14-day free trial which has access to their Essential plan. The price range is from $31/month up to $151/month.
6. SEO PowerSuite
SEO PowerSuite is also one of the greatest SEO reporting tool available, and it is extremely beneficial for new bloggers on a budget. It is available in a free edition that includes crucial functions like rank tracking, competitor monitoring, as well as a link assistant for backlinks.
Read: SEO Powersuite Review
7. Octoboard
Octoboard has around 5000 businesses that help you update, collect and visualize data for anything you need, and it's also free to use.
8. Zoho Analytics
Zoho Analytics uses a lot of colorful charts and other graphs, as well as its software that will assist you in tracking the key business metrics you want to monitor and identify some outliers that you need to work on and trends.
9. Klipfolio
Klipfolio SEO reporting tool helps you get metrics for a lot of data sources, like web services, different databases and spreadsheets.
10. Salient Dashboards
Salient Dashboard and analytics platform that connects to all of your business intelligence data and allows you to make informed decisions with that information.
11. Supermetrics
Supermetrics is the best solution for seamless cross-channel data processing and reporting. Marketers may use Supermetrics to obtain all of their marketing data from numerous platforms and into their own tools, such as Google Sheets, Google Data Studio, and various business intelligence tools, on their own time.
12. Siteliner
Siteliner is one of the more famous SEO reporting tool that helps you in locating any content on your site that might have a duplicate, helps you with your ranking, points out any broken links your site may have, as well as with reporting and redirecting.
Siteliner came from the people that created Copyscape so it will have a free service and a premium one. Overall, this can be a really good option for people who'd like to improve their website overall.
13. Rival IQ
Rival IQ It's more built to know how your competitors are doing all around you. It's a really good social media analytics tool but also has a nice SEO Reporting tool and a lot of other tools for Content Marketing.
It gives relevant information about your competitors and helps you fine-tune your plan. Prices average at around $199 at the lowest and $499 being the highest and can track a minimum of 5 and a maximum of 30 depending on the plant you're going to get.
14. Google Analytics
Google has a lot of SEO Reporting tool that can help anyone with fixing and ranking their website. One of them is called Google Analytics.
Though the paid feature of GA is better to use for some users, a lot of GA's reporting capabilities can be accessed for free. Some of the things that it can do for you are audience reporting, behavior, real-time monitoring activity, and a lot more.
If you have a tight budget but still want quality service, then Google Analytics can do wonders for you.
15. Google Search Central
Now known as Search Central, uses Google Search to help you with your content to be discovered. It has a couple of unique features to help you get your site better.
You'll be able to monitor your website's performance, debugging, and any site optimization without spending a dime. A good option for those with a tight budget, or who want to keep costs at a minimum.
16. Google Data Studio
Google Data Studio offers a lot of nice features meant for SEO reporting since it can give you a couple of advanced data analysis services for free.
You'll be able to get reports and it has a dashboard meant to be for your SEO data and website performance so that you'll know where to improve. Google Data Studio is a good option for anyone that has a business that's dependent on data from other sources.
17. Moz
Moz is your all-around reporting tool for SEO that will help you guide your site's traffic, ranking, and even visibility.
It has some basic features that you'll be able to get for your data such as audits for different sites, rank tracking, backlink info, and even keyword research if you subscribe to Moz Pro.
Moz has different plans starting from $9.99 all the way to $599 per month. It's a good tool to use for someone who has the budget and wants good results.
18. GrowthBar SEO
GrowthBar SEO is an SEO reporting tool that uses OpenAI to create content. It also allows you to do keyword research and track other metrics such as domain authority, backlinks, and more.
It has a 5-day free trial then it will have a choice of subscription plan ranging from $29 per month up to $129 monthly if paid annually.
19. Raven Tools
Raven Tools has a marketing reporting tool that gives you access to accurate data that can help you with your business marketing decisions. With this, you can gauge which is working and not, which will help you in adjusting your marketing strategy.
It's easy to view and data can be easily analyzed. They have a 7-day free trial starting from $39/month up to $399/month.
20. Agency Analytics
Agency Analytics is an SEO reporting tool that provides SEO reports for clients that include website analytics, keyword rankings, backlinks, and more. It's automated and easy to use. You can try the reporting tool for free for 14 days.
You can start 5 client campaigns for $49 per month up to $399/month which is good for 50 plus client campaigns.
21. Geckoboard
Geckoboard is a reporting dashboard that you can easily customize for your team and will generate metrics from almost 60 and more code-free integrations.
22. TapClicks
TapClicks uses around 200 data sources, like legacy data, social data and even spreadsheets and proprietary system data.
23. Botify
Botify is comprised of applications that combine real-time website rankings, tech SEO, and content to get CTR and harness keywords.
24. SISTRIX
You'll get an advantage by using SISTRIX with greater visibility, better rankings, and effective content. It also allows you to analyze your competition, resolve issues on your website, and get search results aside from Google.
You can test it out for 14 days free of charge. The cost is 100€/month plus tax. Separate for each functionality you'll use.
25. Sitebulb
Using Sitebulb, you can conduct an audit of your website and get color-coded reports, graphs, and maps. You may use these visualizations to help you improve your website for better search engine rankings.
It is a stand-alone software downloadable for both Windows and Mac. You can give it a go for 14 days and then £10-25 + VAT per month for a single user.
26. SEO Site Checkup
SEO Site Checkup provides a simple-to-understand and comprehensive set of SEO tools to assist you in understanding your website from the perspective of a search engine, such as Google. A search engine's interpretation of your website can be seen and tested in a matter of seconds and a few of clicks.
27. WooRank
WooRank is an SEO audit and digital marketing tool that is extremely quick and simple to use. We examine your website via Google's eyes and provide a rapid audit of your site's technical, on-page, and off-page SEO. We also provide a free consultation.
Insights that are simple to understand, clear to act on, and actionable can assist you in not just increasing search ranking and website traffic but also increasing audience engagement, and eventually increasing your conversion and retention rates of your customers.
28. Ahrefs
Ahrefs is primarily used to assess the link profile, keyword rankings, and overall SEO health of a website. Ahrefs can also be used to conduct keyword research for search engines such as Google, YouTube, and Amazon.
In addition, many users utilize Ahrefs to locate content that has performed well (in terms of social shares and/or links) on a particular subject matter.
29. Screaming Frog
Screaming Frog SEO Spider is a powerful SEO site audit tool that is both quick and sophisticated. In situations where manually verifying every page would be time-consuming and would be likely to miss a redirect, meta-refresh, or duplicate page issue, crawling can be used to crawl both tiny and very big websites.
30. Kissmetrics
As far as analytic platforms go, Kissmetrics is unquestionably a high-quality platform that offers an array of useful capabilities for tracking client interactions.
Kissmetrics is a company that specializes in delivering metrics that track a customer's engagement with a website throughout the entire process.
When it comes to SEO, Kissmetrics offers everything a good tool should: it displays metrics, tracks website visitors and their behaviors, and displays website ranking information (among other things).
Kissmetrics is distinguished by the effectiveness of its platform, which is one of its most distinctive features. Utilizing the tools and services, Kissmetrics provides users with the ability to handle much analytics and keep track of metrics all from a single location.
Final Thoughts
Choosing a really effective SEO reporting tool might be difficult, but the work is always worthwhile when the proper tools are accessible.
Thanks to a wide selection of SEO reporting tools like the ones listed here accomplishing tasks is easier and less time-consuming.
