What is Ubersuggest?
Ubersuggest is a powerful SEO tool available for free as a Chrome plugin. It's a free online domain and keyword research tool that gives companies information about traffic on competitors' pages and popular organic keyword phrases. Users may analyze the volume, competition, and even periodic trends of various keywords with Ubersuggest's free keyword tool, which will provide a list of optimal keywords.
The Ubersuggest chrome extension will not only show you relevant data for a particular keyword query on Google but also sites like YouTube, Amazon, and others. Whether you're producing blog entries or attempting to replicate your competitor's success, UberSuggest provides the resources to assist you.
NeilPatel.com also offers a different tool called the SEO Analyzer. This tool informs you of any search engine optimization (SEO) best practices possibilities that your website or SEO agency has overlooked, allowing you to boost your site's rating.
In this post, we will go through the various aspects of the website and how you can utilize the many tools and searches available to boost your website's SEO (Search Engine Optimization) ranks.
Ubersuggest Overview Features
Ubersuggest Keyword overview
This tool provides vital information about a keyword that you enter. Instead of presenting dozens of new ideas, this is like focusing a magnifying glass on a single term.
Here is a breakdown of the data from the Keyword Overview report.
Overview and Search Volume Trend: This shows you all the essential information you need and how the search volume for that keyword has been trending over the previous 12 months.
Content Ideas: This provides you with a collection of articles on that subject that have earned a lot of traffic, social media shares, and backlinks.
SERP Overview: If you click on the "SEO Difficulty" card, you'll see the top 100 ranking sites for that keyword, as well as information on their links, social shares, and anticipated traffic.
Ubersuggest Link Overview
Above the organic results, you'll find a speech bubble that breaks down the average authority of the site's ranking (domain score) and the average count of referring domains the top 10 results have (backlinks). If you want a more extensive breakdown, there's a graph in the sidebar that shows how many referring links each of the top ten listings has.
Remember that the link metrics are dependent on the referring domains. As a result, a website with 100 links from the same domain name will only count as one. Because what matters most in SEO is how many unique, relevant sites you can acquire to link to you, rather than having the same site link to you repeatedly.
Ubersuggest Keyword Ideas
Ubersuggest displays a list of keyword ideas for you. These options are excellent if you are already confident that you want to discuss a particular subject. However, it is not ideal to come up with new keywords and content ideas. This is because the terms are closely related to the seed keyword you provided on the Ubersuggest home page.
What's nice about Ubersuggest's keyword tool is that it can produce a variety of keywords, including:
Related. These are keywords similar to your seed keyword but not necessarily on the same subject. If you put up "dog food," one of the related options was "best dog food for your pet." That's one related keyword you're unlikely to get in other keyword research tools.
Question. Keywords in the form of a question. For example, if you search for "SEO tool," one of the question keywords returned by the program is "what is the best SEO tool?"
Preposition. Prepositional keywords are keywords that combine two ideas into one. For example, "SEO tools for Excel" is a preposition term for "SEO tools." Also, a number of additional relevant "SEO tools for X" phrases.
Comparison. This feature provides a list of words with "versus," "or," or "and." Terms are used where two factors are being compared. For example, consider a piece of content focused on the term "Ahrefs vs. SEMrush."
Ubersuggest Content Ideas
This section will show you the kinds of blogs and social media postings that people are looking at that are linked to your keyword. You can check how many shares they've received on various platforms, how many backlinks those articles or blogs have, and how much traffic they receive.
This tool will be quite helpful if you're having trouble coming up with content for your website. It enables you to determine precisely what kind of postings your clients are looking for and how well your competitors are doing. All you need to do is improve on the content that is currently accessible to your clients and ensure that your postings are as optimized as possible.
It's possible to achieve this by:
Include popular and useful keywords to increase your exposure.
Have an adequate number of backlinks. This promotes a higher domain score.
Maintain the relevancy of your content. Especially if you're also doing an SEM campaign.
Ubersuggest Traffic Analyzer Overview
This is where you may get insight into a competitor's SEO strategy. This tool may also be used to evaluate your domain. Here's a breakdown of everything you'll find on this page:
Organic Keywords: The total number of keywords for which this site ranks on Google. Remember that ranking for a large number of keywords does not automatically imply that a site receives a lot of traffic. That's because, according to one study of Google CTR statistics, the top three results in Google get almost one-third of all clicks.
So ranking for a variety of keywords is important. And in most cases, a high "Organic Keywords" value indicates a significant amount of search engine traffic. However, being at the top of the first page for a few keywords is more important than ranking in the top ten for various terms. Fortunately, Ubersuggest has a rating distribution breakdown.
Organic Monthly Traffic: This is a monthly average of how many visits a site receives from Google.
Domain Score: This is an evaluation of a domain's link authority. The greater this number, the more high-quality backlinks a site has pointing to it. In general, competing against sites with a high domain score is more complicated.
Backlinks: The total number of backlinks on a website.
The Traffic Trend Chart: It shows how a site's organic traffic has been trending. Typically, there isn't much you can do with this information. However, watching how a competitor's ranks have changed over time is intriguing.
Ranking of SEO Keywords: Here's a summary of where a site often ranks in Google's search results.
Ubersuggest Top SEO Pages
This is a list of the pages that bring the most search engine traffic to a website. The top SEO page analysis will show you which of your competitors' pages are ranking for popular organic search phrases and which are popular on social media sites like Facebook. You will no longer spend time crafting materials that no one wants to read.
You may view volume, expected visitors, cost-per-click (CPC), buyer intent, and the possibility that your site will rank for a certain keyword in the more detailed SEO report.
Ubersuggest Keywords
This feature is comparable to "Top Pages." Instead of viewing the most effective SEO pages of the competition, you see the terms that get them the most traffic. The most significant advantage of reverse engineering a competitor's keywords is that you may discover keywords that are difficult to derive on your own.
Ubersuggest Site Audit
Site Audit is one of Ubersuggest's "SEO Analyzer" capabilities. As the name implies, Site Audit does an SEO audit on your website. And makes suggestions on what's wrong and how to fix it.
Let's go into all of the data in this report.
Backlinks, Organic Monthly Traffic, and Organic Keywords: This is the same data as the Traffic Analyzer report.
On-Page SEO Score: This tool analyzes the SEO of 100 pages on your website. And gives an "On-page SEO score" to each of them.
Health Check: This is a breakdown of how your website pages performed in the audit.
Critical Errors: These are issues that may affect a page's ability to rank. Or possibly decrease your website's overall rating. Duplicate content, banned pages, multiple meta tags on a single page, and other issues.
Warnings: These are all the things that will not make or break your SEO. However, they are still worth fixing.
Recommendations: Recommendations are little extra measures that might assist your SEO significantly.
Sitespeed: This is where you can examine how fast your site's pages load on desktop and mobile (based on the 100-page sample that Ubersuggest uses).
Top SEO Issues: This gathers all of the data from the Site Audit report and informs you which issues to focus on first, based on the possible SEO impact of addressing those issues.
Ubersuggest Backlinks
Backlinks are another Ubersuggest "SEO Analyzer" feature. Let me give you a brief overview of how to use the information in this report.
Overview: This section displays a site's domain score, referring domains, and total backlinks. It also shows an estimate of a site's organic monthly traffic. You can also check how many.gov and.edu domains a website has.
Backlink List: A list of backlinks linking to a website in Ubersuggest's index. Each link is split down by domain score, anchor text, link type, and the first and last times Ubersuggest discovered that live link on the page.
Filters: Ubersuggest's Backlink tool includes a number of useful filters.
Ubersuggest Dashboard
This new function allows you to measure organic traffic, set up rank monitoring, check your links, and more. If you have many websites, you may even establish separate projects for each one. And use this as a dashboard to check how they're performing all at once.
To utilize this function, you must first sign up for a free Ubersuggest account. And allow it to access your Google Search Console data.
Conclusion
You can understand why UberSuggest is such an effective tool for increasing your website's SEO rankings. With the Ubersuggest Chrome extension, you'll get free access to all of the features and plenty of daily data limitations. You may upgrade to access additional data if you like, but it is not necessary to use the app. And if you have any feature suggestions, you can submit them on Neil Patel's website.
