SEO Packages For 2018 (With Video Explanation)

Confused about how to structure your SEO packages?

Well here's a free template that I personally created with a free video walkthrough.

Note: these packages are just examples, I have updated packages now, which I will list in here if the demand is high enough. Let me know in the comment's if you'd like to see this.

Package 1: Basic SEO Starter Package (Small 1-10 pages)

Site Audit (We send you a report of what's wrong with your website and discuss with you over phone or in person what we're planning on fixing)

Keyword Analysis (We find the keywords you need to rank for and create suggestions for your SEO plan based off what we see)

5 Hours of basic optimizations (with white hat SEO). (Title tags, heading tags, meta tags, alt tags, page load time reduction, and reducing bounce rate by fixing usability errors) 

Implementation of Webmaster tools, Analytics, and sitemaps, for Google and Bing. 
Basic back link audit (make sure there are no spammy links pointing to your domain) 

One hour of SEO coaching with one of our lead seo engineers in which you will discuss the progress we made and game plan on what channels you should pursue next (IOW: SMM, SEM, SEO, CRO, link building, etc.) 


Package 2: Intermediate SEO Package (Small 1-10 pages)

Site Audit (We send you a report of what's wrong with your website and discuss with you over phone or in person what we're planning on fixing)

Keyword Analysis (We find the keywords you need to rank for and create suggestions for your SEO plan based off what we see)

10 hours of intermediate optimizations: Title tags, heading tags, meta tags, alt tags, page load time reduction, reducing bounce rate by fixing usability errors, schema markup, and open graph data) 

Implementation of Webmaster tools, Analytics, and sitemaps, for Google and Bing. 

Basic back link audit (make sure there are no spammy links pointing to your domain) 

Internal and external linking: We create a linking structure on your site that helps boost rankings and helps users navigate through your site.

Content Marketing: We will provide and optimize 5 new landing page or blog posts for your site.

Package 3: Advanced SEO Package (Small 1-10 pages)

Site Audit (We send you a report of what's wrong with your website and discuss with you over phone or in person what we're planning on fixing)

Keyword Analysis (We find the keywords you need to rank for and create suggestions for your SEO plan based off what we see)

15 hours of advanced optimizations: Title tags, heading tags, meta tags, alt tags, page load time reduction, reducing bounce rate by fixing usability errors, schema markup, and open graph data, A/B testing, heat map tracking, and content analytics) 

Implementation of Webmaster tools, Analytics, and sitemaps, for Google and Bing. 

Basic back link audit (make sure there are no spammy links pointing to your domain) 

Internal and external linking: We create a linking structure on your site that helps boost rankings and helps users navigate through your site.

Content Marketing: We will provide and optimize 5 new landing page or blog posts for your site.

Social Signals: We send strong social signals to search engines by accurately representing your site on various platforms.

Back link building: We will work on getting 5-10 strong links from relevant websites to boost your rankings. 

Unmentioned back links: (we look and see if there are people who are talking about your site and not linking back to you and show you a list of them) 

Social Media Marketing Package 

Reputation Building: We create or edit 5 social media profiles for your business.

Social Media Image Sizing and logo creation: We either optimize your current logo or create you a new one that will be compatible for different required image dimensions on top social platforms. 

Social media optimization: We setup and optimize your social media profiles so that users are more likely to find you and spend time on your pages.

Updates: We make sure to keep your social media platforms updated daily with relevant content that users are likely to engage on.

Engagement: We engage with other pages and profiles daily by liking, commenting, and sharing their posts.

Ad Management: We optimize, create, and A / B test promoted advertisements for your different posts and local awareness campaigns.

Pixel and Conversion Tracking: We track your progress with special code embeded on or off your social channels. 

Remarketing: We show social ads catered to people who have already visted your website.

Analytics (explained): We explain what your social analytics mean how to use them to your advantage.

Search Engine Marketing Basic Package 

Keyword Research: We find and unconver important keywords that are valuable to your business.

Ad Creation: We create and A/B test ten ads a month.

Ad Optimization: We optimize your ads to increase CTR's, position in search, and lower the average cost per click.

Conversion Rate Optimization: We create, SEO, and A/B test three landing pages for conversions and lower bounce rates. 

Advance Bidding Strategies: We use different bidding strategies to achieve and maintain high ad positions. 


Basic / Local Hybrid SEO Starter Package (Small 1-10 pages)

Site Audit: We send you a report of what's wrong with your website and discuss with you over phone or in person what we're planning on fixing.

Keyword Analysis: We find the keywords you need to rank for and create suggestions for your SEO plan based off what we see.

5 Hours of basic optimization: Title tags, heading tags, meta tags, alt tags, page load time reduction, heat map tracking, content analytics, schema markup, and potentially reducing bounce rate by fixing usability errors. 

Implementation of Webmaster tools, Analytics, and sitemaps, for Google and Bing. 

Basic back link audit (make sure there are no spammy links pointing to your domain.

Local SEO profile setup or optimization of Google My Business, Yelp, Facebook, Bing local, and Yellow Pages. 

One hour consultation with one of our lead SEO engineers in which you will discuss the progress we made and an feasible game plan on what channels you should pursue next (IOW: SMM, SEM, SEO, CRO, etc.) 


Immediate Results:

Readability: Have your site better read by Google and it's users by displaying your main keywords and brand in your title's and descriptions.

Analytics (Explained): See better analytics of your site by having us implement and  explain what they all mean.

Conversions: Be able to see when people are converting on your website through online and offline tracking.

Schema: Have Google better understand your site via local schema markup.

Keywords: Know what keywords you should rank for and which ones give the most value to your business.

Backlinks: Be sure that you aren't getting in trouble with Google.

Local Indexing: We set up your local profiles so that they will be better read by Google and other search platforms.

Expected results: 

Brand Rankings: Expect to properly rank in top search engines and social media for branded keywords.

Local Rankings: Expect to see yourself in positions 1-30 for your main keywords. For example, "Shaved Ice Santa Barbara."

Lower Bounce Rates: Expect to see people staying on your site longer after we do on page optimization. 

Higher Click Through Rates: Expect to see more people click on your site instead of your competitors. 

Higher Conversions: Expect to see your conversion rate go up.

Multiple Keyword Rankings: Expect to rank for more keywords that offer value to your business.

Basic Content Marketing Package

Keyword Research: We do advanced keyword research for the content we're going to produce for your assets.

Content Creation: We create 5 300-500 word and landing pages landing pages or blog posts for your site.

SEO: We optimize your content to with title tags, meta descriptions, heading tags, internal linking, external links, schema, and OG data.

Social Signals: We share your articles on top social media platforms and manage paid promotions to increase engagement and conversions.

Email Outreach: We email 100 relevant site owners and notify them about your new content.


 

Chase Reiner1 Comment