While comprehensive tools are a great way to ensure you’re hitting every necessary point when it comes to search ranking, there are times when you need to be able to look up information directly from your browser. That’s where having quality Google Chrome extensions can really help.

Not only do these tools save your productivity when checking your own website, it gives you the opportunity to scope out the competition to compare what you’re doing to their efforts.

In some cases, these tools can even make it much easier to get the data you need to run a successful paid ad or influencer campaign.

Here are twenty-four of the top Chrome extensions to help improve your search engine ranking.

#1: SEO Toolbar by Ahrefs 

Ahrefs toolbar

A handy extension for Google Chrome is SEO Toolbar by Ahrefs. It’s an excellent time-saver that overlays metrics on the best ranking sites as you search.

Get rapid access to page and domain metrics including the overall number of backlinks, estimated organic search traffic, number of ranking keywords, and so much more.

And it also includes a pretty nifty keyword tools that makes planning content or paid advertising campaigns much easier. Best of all? It is free.

#2: SEOQuake


Another great option is SEOQuake. Offered by SEMRush, this Chrome extension makes it simple to see important metrics about any website in the blink of an eye. View information such as Alexa Rank, Google Index, Bing Index, and others right at the top of your browser window.

What makes this tool different than other extensions, however, is the ability to export data into a downloadable file.

This is key if you’re doing a ton of competitor research or even reviewing your own site stats to determine areas where adjustment is needed. It’s really a great option for quick SEO reviews in real-time.

#3: LinkMiner


Are you looking to build backlinks for your website? Broken link building is a highly effective way to improve your search engine ranking, but it can take a ton of time and effort.

One way to simplify the process is with the LinkMiner extension for Google Chrome.

How it works is the tool pulls metrics for broken links on a particular website, then gives you the information on the links and their social data metrics.

From there, you can export this list to a downloadable CSV file to contact the site owners about possibly creating linkable content around them.

While this overall tactic is a little more advanced, this tool is also handy for checking your own website for broken link issues.

#4: Keywords Everywhere

Keywords every where

Simplify your keyword research and improve overall productivity with the Keywords Everywhere extension.

This super neat tool gives you instant access to monthly search volume, cost per click, and AdWords competition data right away without having to leave your browser. While it doesn’t include a whole lot of features, it does make a wonderful accompaniment to many of the other add-ons in this list.

For those who just want the simple tool, a free version is available with a limited number of keywords. However, you do have the option of upgrading to a pay-as-you-go premium option by purchasing credits to use in searches. (One credit equals one keyword and there are dozens of packages available.)

#5: FindLinks


Sometimes a handy Google Chrome extension doesn’t do anything other than make productivity a little bit easier.

FindLinks is one of these tools. Easily highlight and view all clickable elements and links on a particular website. If you’re trying to find rogue ones on your own site that you might have missed during other search engine optimization tasks, this can be a very simple way to get the job done.



Need a free Chrome extension that checks a website’s position in Google quickly? Not only does FATRANK make the process simple, it is completely and totally free to use.

This is an excellent tool for seeing where competitors are faring in terms of search engine optimization very quickly and proficiently.

Furthermore, it allows you to scope out your own website without having to wade through tons of additional data.The cool thing about this extension is that it isn’t just available for Google Chrome.

There are also iOS and Android apps to help you check rank while on the go.

#7: AMP Validator

Amp Validator

Accelerated Mobile Pages (AMP) is a very critical aspect of search engine optimization. Google likes sites that load quickly and promote a user-first approach to design. Thus, it is important to see how well your page and others stack up.

The AMP Validator extension for Chrome does just that by running a quick check and determining whether a site meets standards or not. An easy-to-read icon provides results in a flash.

While this might not be on everyone’s list of SEO tool needs, it can certainly be a handy thing to have if you’re looking to find out why your page isn’t performing as well as you had hoped or if you’re searching for ways to make a quick ‘low-hanging fruit’ change to your efforts.

#8: SERPTrends


Want to know how a particular website is trending? The SERPTrends SEO Extension tool instantly tells you where each page has moved in the last few weeks by adding a little color-coded arrow icon next to each search listing.

View red for down, green for up, or a little yellow dot for a “new” listing. Plus, you can select particular parameters in the settings to determine what criteria you want the extension to use when coming up with these rankings.

In short, it is a great basic tool for reviewing ranking position in a hurry for a particular keyword.

#9: BuzzSumo


Most content marketers already know the power of BuzzSumo when it comes to finding trending topics and keywords.

However, their Google Chrome extension is just as helpful. Easily view a particular article or blog’s social shares and backlinks with a single click. This allows you to not only analyze how well your own posts are performing, but also see how your competition is doing with similar pieces.

From there, you can make quick decisions as to what needs to be changed to improve your overall content marketing strategy.

#10: Hunter


One of the easiest off-page search engine optimization tactics is link building. If you want to get in touch with a particular website owner in a hurry, the Hunter extension for Google Chrome is a valuable tool.

This plugin allows you to see all of the website addresses associated with a given domain name. In turn, you can then use this information to send an inquiry email to the website owner or someone else related to that page’s marketing team.

The free version allows only fifty searches per month, but a premium upgrade offers much more depending on your budget and needs.

#11: Serpstat


As a search engine optimization tool by itself, Serpstat offers tons of insight on how to achieve a better organic rank.

However, their coordinating Google Chrome extension is just as robust. Easily check on-page SEO parameters or obtain reports for page and domain analysis.

This is a great way to get quick stats on your traffic level, domain visibility, and the top ten keywords your page ranks for on popular search engines. Best of all? Most of the features are free and the whole thing ties into your existing Serpstate account.

#12: PageSpeed Insights by Google

Page speed insights

You already know search engines value websites that load quickly. That’s why the PageSpeed Insights by Google is so valuable.

This super easy-to-use tool gives you instant data on how fast your website loads via a PageSpeed score.

The higher the score, the faster the page loads. By knowing this information, you can make adjustments in areas where your website might load slower and receive a ranking penalty.

#13: Google Trends

Google trends

Looking for new and exciting content ideas for your website? A great way to do this is with the Google Trends Chrome extension. Quickly and efficiently see data on what the world is searching for without leaving your browser.

You can also hover over a map and see what the most sought topics are in a particular state or region.

Then take that information and create content around the same topics to see increased traffic and a great ranking boost.

#14: Mangools SEO Extension


The Mangools SEO Extension is a great way to run super effective reports without having to ever leave your browser window.

Easily check website authority, rank, and social media stats with this easy-to-use tool.

View title tags, meta descriptions, and more with total ease. Plus, it allows you to find keywords that a specific SERP website ranks for.

Use the extension alone for a basic number of features or log in with your Mangools account for a complete integration of tools.

#15: Open in SEMRush


While this isn’t exactly a standalone tool, Open in SEMRush is a pretty handy extension if you’re already using the SEO tool for tracking your analytics.

With the click of a toolbar button, you can open a separate tab to view at both paid and organic statistics for the URL you are looking at.

Again, you have to already be a SEMRush user to make this work, but if you are and you do a lot of competitive research, this can be a total lifesaver.

#16: MozBar


Practically anyone involved in digital marketing knows the Moz name. This powerhouse is one of the top authorities on all things search related and their free plugin tool definitely lives up to that same outstanding reputation.

Simply put: these guys and gals know their stuff and their Chrome extension is helpful, too.

Gain instant insight into how well a particular page is doing without ever leaving your browser window.

The extension offers key insight into a website’s domain authority and page authority immediately. If you’re checking your own stats or even looking to see what your competitors or doing, this can be an incredibly handy tool.

#17: SEO Meta in 1 Click

Seo meta in 1 click

SEO Meta in 1 Click is truly a Chrome extension that stands by its name. This super easy-to-use tool allows you to see all sorts of data and metrics while browsing sites on the web.

For example, get a complete list of all header tags used in a page or see what keywords they are trying to rank for.

You can also get a list of used image alt tags, Schema details, and more. Of all the free tools available for better search engine optimization, this one is definitely top-notch.

#18: GrowthBar


Another great SEO extension for Google Chrome is GrowthBar. This comprehensive tool is free to try and features the ability to explore a website’s best performing keywords, domain authority, backlink data, Facebook ads, page word count, and so much more.

To use GrowthBar, all you have to do is add a search query to Google and the information you are seeking comes right up. It really is that simple and very much worth a try!

#19: Redirect Path

Redirect path

Of course, redirects are a very critical part of search engine optimization. If you have a larger site or are scoping out the competition, knowing how many there are and where they go is important.

The Redirect Path extension for your Google browser makes things easy by offering up a comprehensive list. Additionally, it flags status codes to let you know if there’s a problem somewhere along the way.

If you’re working on improving on-page SEO for a website with many pages, this is really a must-have tool.

#20: vidIQ Vision for YouTube


Search engine optimization isn’t always limited to just your website. If you’re running a video marketing campaign through YouTube, it is important to page as much attention to SEO as you would otherwise.

vidIQ Vision for YouTube is an extension specifically designed for improved YouTube SEO.

Perform a quick channel audit to make sure you’re doing everything you can to maximize traffic or browse to see how competitive channels are making things work.

There aren’t too many tools like this aimed at video marketing, so it is quite refreshing to see one that is as super easy to use as vidIQ Vision.

#21: FindThatLead


If you’re trying to build backlinks for off-site SEO, blogger outreach can be a very powerful tool.

However, it isn’t always easy to get in touch with influencers if they don’t outright advertise their contact information.

This is where the FindThatLead extension becomes a real lifesaver by locating the correct email address for any website or LinkedIn profile. Best of all, a special verification process ensures you’re getting the right one the first time.

If you’re really working to get those backlinks, you’ll want to have this tool installed in Chrome.

#22: Bit.ly


Sometimes you don’t want to use such a long URL. That’s where Bit.ly’s extension for Chrome is a good idea.

This great tool shortens even the longest web addresses to a manageable length while allowing you to track clicks and other various stats. In addition, you can share the new URL directly from the popup window.

For those who are trying to improve traffic through social media posting or just simply want to know how many people are clicking on your link, this is such a great option to use.

#23: Ninja Outreach Lite

ninja outreach lite

As previously mentioned, blogger and influencer outreach can be an incredibly powerful off-site SEO tool.

Ninja Outreach Lite is a special Google Chrome extension that offers the ability to mine website data for your own use.

Examples of what this tool can accomplish include follower counts, email addresses, Alexa rank, domain authority, and so much more.

In addition, it can also be a great tool for verifying whether or not an interested influencer is providing you with stats that are truthful when negotiating a campaign.

#24: Grammarly


While this might not be an extension particularly aimed at search engine optimization, it can help improve the readability of your content marketing.

Fixing small errors and grammatical typos can often lead to a longer on-page time for website visitors.

Plus, having content that is clean and free of errors more likely to go viral on social media platforms.

In the end, social backlinks have a strong connection to SERP, so it is a good idea to always ensure you’re putting your best text out there.

How Many Chrome Extensions Do You Really Need for Improved SEO?

This list includes tons of great ideas for using in-browser plugins to improve your SEO efforts and overall productivity. But how many Chrome extensions do you really need to improve your search engine ranking?

The answer really comes down to your needs and goals.

Some of the extensions in this list might not apply to your overall digital marketing or search engine optimization strategy. In that case, skip them and select only the ones that apply the most.

Loading too many different ones in your Chrome browser can start to bog it down after a while, so being choosy over those you utilize is important.

And don’t forget that you can always try one out and uninstall it if the features don’t suit your workflow.