29 Top SEO Desktop Software To Improve Website Ranking
Sometimes even a small job can be hard to do without the proper tools or equipment. Having the right equipment to use can let you work smarter and faster. It's astonishing how much of a difference a decent tool can make - and how much longer it takes to get anything done without one.
The same goes with doing search engine optimization, having the right SEO software can make someone's life easier. Even an SEO expert has an SEO tool he uses in doing optimization and these are kept secret as an SEO strategy.
What is SEO Software?
Before we proceed with the list, let's define first what is SEO software. It is an Organic search marketing software, often known as search engine optimization (SEO) software, that is designed to increase the website's rank on search engines result. With its different capabilities, these tools deliver SEO insights to businesses, assisting in the identification of the best techniques for improving a website's search relevancy.
Many search engine optimization software additionally include competitor information as well as wide industry analysis. Digital agencies, as well as SEO specialists, frequently utilize SEO software to discover areas for improvement on their web domains that could help them achieve higher ranks in search engines like Google, Yahoo, and Bing.
Below is a comprehensive list of the top SEO software available—technologies that serve a wide range of purposes and address a variety of common requirements. Some of these SEO tools are free, while others are pay-to-use programs. I hope you can use one or two of these software today.
SEMRush
Semrush is a management SEO software-as-a-service platform that offers everything needed in digital marketing. It is the best solution provider for SEO, social media, and website development that is available for more than 140 countries. Semrush is a very good platform with good customer support.
SE Ranking
SE Ranking is one of the best SEO tools for start-ups, small businesses, and agencies. This SEO tool offers several other functions like a Website audit generator, keyword tracking, marketing plan, and competitive website research tool. It provides the most comprehensive and accurate results at a reasonable price.
Conductor
Conductor is the best organic marketing company that generates customers' insights to increase traffic and compelling content. It provides an SEO platform for Small and Large Teams. It also have customizable dashboards and workflow guides throughout the content creation process.
Ahrefs
Ahrefs is one of the best SEO tools that offer all-in-one SEO software. It provides maximum data accuracy with a database of over 400 billion indexed pages and more than 11 billion keywords.
The SEO tool is perfect for outreach and link-building processes and also provides a "Website Authority Checker" that gives the ability to check the domain ranking of a website.
Siteimprove
Siteimprove is the best software for SEO and analytic teams. It provides an all-in-one solution to help users optimize their digital presence. Siteimprove also offers better website traffic, higher quality content and measures work performance accordingly.
Serpstat
Serpstat is one of the companies offering all-in-one search engine optimization tools for digital marketing professionals and agencies. It offers a top-notch keyword research tool, technical SEO audit, backlink, and keyword tracker.
Serpstat is a good choice for beginners doing optimization for web pages and professionals working with clients. The SEO tool is a fast and efficient toolset at a reasonable price.
SpyFu
SpyFu is best for competitive analysis. The software provides a fantastic tool for Estimated Ad spend, Keyword list, and Competitor tracker in an affordable way. SpyFu helps google campaigns to perform much better with its deep insights and reporting.
Surfer
Surfer offers Content Intelligence to help content teams to deliver the best quality and relevant content. It is one of the best SEO tools as it provides solid keyword research and writing tools with the use of its "Content Editor". It is the best On-Page analysis tool, easy to navigate, and with great customer support to assist users.
Moz Pro
Moz Pro is a software that helps users in targeting the right keywords and creating customized reports and that removes SEO complexity. It has a faster Site Crawl, Rank tracking, optimizes pages by content auditing, and recommends improvements. Moz Pro also offers real insights into link equity-like Domain Authority, Page Authority, and Spam Score.
INK For All
INK For All is a brilliant software for writers. It helps writers and teams in creating organic content, faster and easier with its distraction-free interface by AI Co-Writing and SEO assistant. INK also drives more traffic and 4 times the potential on a higher Google ranking. Search engines will likely notice your web pages when you use this software.
RankIQ
RankIQ is one of the great SEO tools for bloggers. It helps users in creating posts and titles and to write perfectly optimized content in a short time. It also has a hand-picked library of the lowest competition high traffic keywords for every blog niche. RankIQ also optimizes an old underperforming post and puts it in a position to be a top performer that search engines will likely notice.
Ryte
Ryte is one of the SEO tools best for digital marketers. It offers an easy-to-use software platform that combines the fields of Website Quality Assurance, SEO, and Content Optimization. Over 1 Million users worldwide use the software for best website management, creating compelling content, and achieving better rankings.
ContentKing
ContentKing is one of the SEO tools best for monitoring and measuring site changes with regard to search engines. It provides various Real-time features like SEO Auditing, SEO Monitoring, SEO Alerting, SEO Change Tracking, Insights & Reporting, and API & Integrations. ContentKing is a great tool for SEO's, Webmasters, and Businesses with its easy-to-use interface.
Frase
Frase is one of the SEO tools built for content marketers and marketing agencies. Frase is the first Answer Engine Optimation platform as it provides AI-powered tools to help identify users' target audience questions and answer those questions instantly. It curates well-researched content briefs in minutes and is best for Content Writing, Content Optimation, and Content Analytics.
AgencyAnalytics
AgencyAnalytics is an SEO reporting software designed for agencies. It is an easy-to-use platform built for users to save time, boost revenues and impress clients with its live marketing dashboard and insightful reports. AgencyAnalytics provides a full suite of built-in SEO tools that track daily rankings, monitors backlinks, perform site audits and better competition analysis.
Similarweb
SimilarWeb is one of the SEO tools that help marketers, analysts, and business leaders easily identify threats and discover the best opportunities. It provides competitive insights for various industries and discovers which websites lead the industry. Competitor Analysis is made easy, as it has a very detailed analysis of competitors.
BrightEdge
BrightEdge is an SEO solution that makes Content Performance Management and SEO easy. It empowers the management to transform online content into better business results like traffic, conversions, and revenue. BrightEdge is a platform trusted by 1,500+ global brands and about 57% of the Fortune 100.
Ranktracker
Ranktracker is one of the unique SEO tools that track and improve SEO rankings over multiple websites and search engines. Its features will help users to quickly find the best opportunities with its competitor analysis and ground-breaking discovery tool. Ranktracker also helps users to check daily, weekly or monthly progress in different countries, cities, and zip code areas.
Silktide
Silktide is one of the SEO tools that will give you everything you need for better web pages with its automated accessibility testing, content optimization, and digital marketing. It has a set of modules designed to test various aspects of a web estate, it works together in finding issues and helping users fix them. Silktide also integrates with a range of third-party software for maximum performance.
WriterZen
WriterZen is one of the SEO tools that help users in creating amazing content, finding and executing keywords that can quickly rank via golden keyword explorer with a high probability to rank in the Top 10, 20, 30 at the quickest time. It is best for busy bloggers and writers for they can write with confidence with the use of grammar and plagiarism tools. WriterZen is an affordable platform with its all-encompassing writing solutions and features.
Google Search Console
Google Search Console is one of the free SEO tools and reports that help users in measuring the site's search traffic and performance. It also fixes issues and brings websites on top of Google Search results. Search Console provides training in learning to optimize search appearance on Google and increase organic traffic of a website.
Netpeak Spider
Netpeak Spider is a desktop tool for a daily SEO audit, faster search for issues, systematic analysis, and website scraping. Netpeak Spider is designed for Link builders, SEO specialists and webmasters, Marketing and content teams, Bloggers, Sales teams, and PPC specialists. The tool allows users to Spot 100+ issues of your website optimization, Check 80+ key on-page SEO parameters, Calculate internal PageRank, Analyze all incoming and outgoing internal links, and more.
Squirrly
Squirrly is the best SEO platform for WordPress that will help users in content optimation. Squirrly SEO is an all-in-one SEO and an AI-powered tool that helps the guesswork out of search engine optimization. It offers 450 WordPress SEO features and it is perfect for Non-SEO experts. Squirrly also has a free plan until the users decided to upgrade and subscribe to a premium plan.
Yoast
Yoast is a software that offers plugins, blog posts, and courses to optimize websites and blogs. Yoast also provides SEO Software for starters which is active on over 12 million websites. It offers Yoast SEO Academy that covers a catalog of courses to teach users to do keyword research and to use structured data to have the best results.
KWFinder
KWFinder is a go-to keyword research tool at a low price for SEO professionals. It is an SEO tool that has a keyword research list and management functionality and a Google SERP-specific keyword tool. With KWFinder, you can also see your competitors ranking by entering their domain. It also helps create content based on historical data trends and identify seasonal keywords and trending topics that will boost traffic on your website.
AWR Cloud
Advanced Web Ranking (AWR) offers an all-in-one toolset for small to midsized business digital marketers. It is already used by more than 24K leading brands and agencies worldwide for their growing businesses. AWR also provides accurate and reliable rankings on your websites, customizable SEO reporting in minutes, and detailed monitoring of your competitor's activity on the market.
DeepCrawl
DeepCrawl is a technical SEO platform that offers complete end-to-end functionality. It helps detect technical improvements and protect your websites from harmful codes errors with code testing automation. This technical SEO platform is best for SEO professionals working on eCommerce, Publication, and SEO Agencies.
Majestic
Majestic is an SEO tool focusing on website crawling. It has a powerful domain analysis and backlink tracking that can help content marketers. The Majestic API is a time-saving tool for SEO Agencies, SEO experts, and SEO Consultancies with its plugins, integration, and reporting functionality.
LinkResearchTools
LinkResearchTools includes four modules that cover full SEO functionality and an all-around SEO solution for small to midsized businesses. It has Link Analysis, Backlinks monitoring, Risk detection, and SEO Advisory. LinkResearchTools is trusted by the world's most respected brands.
Conclusion
That's it for our list of the best SEO desktop software. The SEO tools listed provide you with insights that would otherwise take a long time to come up with. To be sure, you'll have to put in the effort to see the results you desire. That entails creating SEO-friendly content, doing on-page optimization, and making revisions based on what you've learned from these SEO tools. To make sure you've covered all of your bases, use our SEO checklist. Most of these programs have free features or trials that you may try out if you're on a budget.
If you have any comments or suggestions, please feel free to leave a comment below. For any other concerns or need help with SEO for your website, you may contact us.